It is quite difficult for people of the old school to understand young people. And it's not even about the eternal problem of fathers and children. Everything is much more commonplace. Young people quite quickly pick up newfangled words like “follower”, “selfie”, “meme”, etc. The older generation, due to their age, cannot follow the latest trends, which sometimes leads to misunderstandings. To avoid this, adults need to master modern internet slang. And this article will help you with this, in which we will talk about what a hashtag is.
What is this hashtag and what is it eaten with? If we consider the word from a philological point of view, then this is a neologism that entered the Russian language not so long ago. The newfangled word comes from the English hashtag, which is a combination of two lexemes. Hash stands for a hash (#) character, and tag can be interpreted as a label. If translated into Russian literally, the word hashtag can be interpreted as "a label for distribution." 
What are hashtags and how do I use them? The hashtag is a hashtag sign. Any sequence of letters or numbers can follow this symbol. When you combine # and some word (or a sentence, but only without spaces), this combination turns into a hyperlink. Where does it lead? If you click on some hashtag link, a selection of comments will open that contain a similar hashtag. A similar tool can be used on social media as well. If you enter some hashtag in search string, then all messages containing the same link will be displayed as a result.
A message or comment that uses a hashtag is called "flagged." One post can contain several hashtags at once. They can be placed anywhere in the text.
Where are hashtags used?
Hashtags have been used since the 1980s on IRC networks. Then they were used to sort messages from users by different groups, channels. Hashtags became more widespread in 2007. This is due to the fact that Chris Messina, who is a renowned designer, raised a heated discussion about the hashtag on his Twitter.
In the same 2007 hashtags were actively used in order to inform people about the situation with fires in Chicago. However, the "lattice" sign became widely known in 2009. It was then that a social network called Twitter introduced # to categorize posts by subject. Users reacted to the innovation quite positively. Moreover, the innovation interested not only ordinary users. Hashtags began to be actively exploited by major media outlets to highlight the most relevant news.
Since then, hashtags have become widespread. At the moment, all popular social networks support the "hash" symbol. Moreover, hashtags are used not only on VKontakte, Facebook and other similar services. Even search companies like Google and Yandex support this link symbol.
Why are hashtags needed
Why are hashtags needed? Their main purpose is to sort posts by specific topic. Let's imagine that you want to learn last news about the football club Real Madrid. Of course, you can google the name of the team, but in this case, you will get a lot of unnecessary information (for example, articles from Wikipedia, links to other clubs, etc.). For the latest news on a given football club, simply search for #RealMadrid. This will save you from information trash. 
But the benefits don't end there. This symbol has a number of other purposes. For example, many social media users use hashtags for likes. They just write their opinion on a particular event and insert requests with a # sign there. Thanks to this, the post gains more views and, accordingly, likes. Marketers, webmasters, and even big brands use hashtags for subscribers. After all, with their help, you can build up a client base and thus increase profits.
Spam
Of course, hashtags are of great benefit to the internet. However, there is also a downside to the coin. The "hash" symbol is often used by black and gray SEO-schnicks in order to promote their Internet resource or product.
It works as follows. A person writes a post and inserts a huge number of hashtags into it that are not at all related to the topic of the post. Why is this needed? Due to the fact that the message is spammed with hashtags, it will attract more attention. Accordingly, the SEO master will receive more traffic.
How to make hashtags
How to make a hashtag? Everything is pretty simple here. It is necessary to put the # symbol and then write the word. It should be noted that hashtag should not contain spaces. What if the request consists of several words? In this case, you must either replace spaces with underscores, or write the phrase together. For example, #International_Cat_Day or #InternationalCatDay. In addition, there are several more rules that apply to the creation of hashtags:
- You can use both Cyrillic and Latin characters to write hashtag links. Moreover, no one forbids combining Russian and English letters. True, if your posts are aimed at an English-speaking audience, then there is no point in this. Indeed, Cyrillic characters are not used on the foreign Internet.
- The hashtag link must not contain punctuation marks or control characters like ~,!, \u003d, +, @, Etc.
- A hashtag link must begin with a hash (#) character.
- Two different hashtags must be separated using a space. For example, # internet earnings can be divided into two links, which can be written as # internet # earnings.
Social networks
Today it is very difficult to find a service that does not use hashtags. Let's look at why they use hashtags on Facebook, and how to make a hashtag link on VKontakte:
Facebook was one of the first social networks to introduce hashtag support. The company representatives saw that the "hash" symbol was gaining momentum and decided to follow the lead of the users, adding to the site new function... And it was the right decision. Facebook hashtags have gained immense popularity. Regular users have started using the # sign to keep track of hot topics and comment on specific events. And SEO masters began to apply a new tool to achieve better results in terms of product promotion.
It's easy to interact with hashtag links on Facebook. After clicking on the inscription with the # sign, the site will display all posts in which the specified hashtag was used. Sometimes it is inconvenient to use standard search. In such cases, you must enter the hashtag directly into the URL string. To read records on a specific event, add a request to the facebook.com/hashtag address. For example, if you want to read posts about the President of the United States of America, then enter https://www.facebook.com/hashtag/trump in the search box. 
To get other people to find your posts, insert hashtags into your posts. The social network allows you to add multiple links to a post at once. The hashtag rules are standard.
Hashtags have appeared on Instagram since the early days of the service. Symbol support was added in 2011. The developers have added hashtags to their social network in order to make it easier to find users and specific photos. It is simply impossible to imagine Instragram without hashtags. After all, this is the main way to promote photographs. For example, if you want, then you should know the most popular hashtags. 
At the moment, the top tags are #love, #beautiful, #cute, #swag, #amazing, etc. If you use these links for your photos, then soon hundreds, and maybe thousands of people will find out about your profile by to the whole world. The main thing - do not forget to replenish your account with new pictures and follow the latest trends in the field of hashtags. And then you are guaranteed success. Unfortunately, Instagram does not display a list of popular links. Fortunately, in the vastness of the World Wide Web there are a bunch of analytical services, using which you can find out about the most popular hashtags.
Everything that has been said about Instagram is also true for Twitter. If you post posts without hashtags, no one will see them. Therefore, you need to add hashtags to your posts. They will help convey the message to a wide audience. 
But when using popular links, you risk getting lost among other commenters. If you want your message to go to the top, then you need to monitor popular hashtags and make posts first. Fortunately, the social network Twitter has everything you need for this. The site contains a list of the most popular hashtags. It is worth noting that tops are changing very rapidly. If everything on Instagram is more or less stable, then the list of popular links on Twitter is updated daily with new hashtags.
The clearest example is the tweet of one of the employees of the social network VKontakte, Georgy Lobushkin. When the official VK website stopped working on August 4, 2015, Lobukshin posted a message on his Twitter account regarding this incident. The comment was followed by the hashtag #wkjivi. Users found this link so interesting and funny that they launched a whole flash mob using this tag. As a result, the phrase # vkzhivi made it to the tops of Twitter in just a couple of minutes.
In contact with
Domestic developers do not lag behind the newfangled trends. Support for hashtags on VKontakte appeared in May 2011. The system was absolutely identical to Twitter. To create a link, you just need to add the # symbol in front of a word or phrase. If you click on the link, you will be taken to a page where all posts are displayed using a specific hashtag. 
To find some subject post, you must enter the corresponding hashtag in the search bar. After that, the social network will display a number of posts that fit the specified parameter. You can search not only for news. You can search for information in categories such as People, Communities, etc.
VKontakte is also implemented quite convenient functionto limit the search range. For example, you are interested in the records of a particular group. At the same time, you don't need a general search throughout the site. In this case, you need to add the @ symbol to the hashtag and after it indicate the address of the group (without a space) by which you want to search. It looks like this: # hashtag @ group.
Conclusion
What is a hashtag and how do I use it? A hashtag is a hash symbol that can be used to track related posts on social media and search engines... To get a selection of thematic posts, just click on the tag. If you want to create an entry with a hashtag link, then use the # sign and after it write a word or phrase (the most important thing is that there are no spaces between the literals). Hashtags are widely used and now support for the "hash" symbol is present in all popular social networks. The # sign is used to promote a page, photos, a specific product, etc.
In contact with
I am writing this article in the hope that some of my readers do not yet know how to make a hashtag and where to use it.
If you explain in simple words, then hashtags are keywords for finding information on the topic you want. The hashtag is used and applied mainly on social media. If you are interested in a particular topic, then using a hashtag is much easier to find in the ocean of posts only those that are relevant to your topic. Naturally, provided that the author of the text did not forget to highlight this hashtag in his post. Remember, hashtags are used to combine posts from many people into one feed.
If you are new to social media, it is likely that the words highlighted in this way may annoy you at first. But this is only until you understand their meaning. Once you learn how to use it both as a post author and as a reader, hashtags will become necessary for you and useful tool for work and communication on social networks.
It is not difficult to create a hashtag, just put a pound sign # in front of the text keyword. The keyword will look like this: # summer residence or # internet. And yet, there are a few nuances that are useful to know about.
Hashtag rules and etiquette
# Xthe eshtag can be inserted anywhere in the text. Although most often, hashtags can be seen at the beginning or at the end of the post.
# Bmore than three hashtags are considered spam. It is recommended to select no more than three keywords in the text, otherwise the message will look unreadable.
# Xeshtags support numbers: # 10_tools. Other special characters, spaces, punctuation marks, asterisks, exclamation marks, and question marks are not used.
# Xashtags can be written in different languages.
# Xeshtags can consist of two or three words.
#Hseveral words are best separated with an underscore. For example: #work_in_internet.
# Anduse the brand names of your company, product or service as a hashtag. If you watched the popular "Voice" program, you probably heard how the host of the program, Dmitry Nagiyev, constantly informed us that the program can be found on social networks by the hashtag #Golos.
# Anduse trending hashtags, that is, those that have already become popular among millions of network users. This may be a message related to some holiday or event: # Sochi_2014. This method will allow you to see your message among all messages that are related to the Olympics, but also imposes certain obligations to create unique and interesting content that users will notice.
# Pif necessary, when searching for information, drive in a few hashtags until you find what you need.
# Xthe eshtag should be short, no more than 10-15 characters. If you use Twitter, you know that the message is only 140 characters long.
# FROMthe most popular hashtags can be seen: (hashtags.org). With this service, you can analyze Twitter hashtags by activity and usage time.
# IN Google + hashtags can be added by the system for you. If the hashtag is gray, then the author added it; if the hashtag is blue, the system adds it.
# Eif you've managed to come up with your own original hashtag, you can start promoting it immediately.
# Rscrolling your hashtag, you can see that others are using it, and even with malicious intent: by publishing information on your hashtag that has nothing to do with it.
# Eif or on Facebook, you need to organize the content on the page, create unique titles for the categories and add a category hashtag to a specific post. For example, every day you write a post about beauty and health and 10 more posts on other topics. To save the user from having to scroll the wall in search of health posts, come up with a unique hashtag for the category.
# Xan ashtag works if you yourself do not forget to put it down in your posts in various social media, and do not forget to remind users of it.
A little more about hashtags ...
To be fair, I must add that programmers invented hashtags long before the appearance social networks... It was a techie tool and it was only thanks to Twitter that it became a recognizable and very useful tool.
Only thanks to the hashtag can you quickly pull information from the bowels of a social network for a specific request. Yes, and even so, there is no certainty that you will receive all the information you need. Since until now, not everyone knows how to make a hashtag, and what it is for. There is an interesting statistic: only every fourth tweet contains hashtags, and they get half of the attention of users.
The main value of hashtags: if you understand how to use them, they will help you structure a lot of information. At a time when a stream of uncontrolled information is pouring on our heads, such an opportunity can hardly be overestimated.
As usual, a useful video to help:
The Internet is constantly progressing, and every day new "chips" appear in it, which make it more convenient to work in it. They are associated, as a rule, with the optimization and structuring of information, since in the World Wide Web it is a large number ofthat sometimes it is difficult to find required material... For example, so-called hashtags have appeared in the recent past. For many, this word is unusual, and we will try to figure it out in the article.
What is a hashtag and how is it indicated
Basically, the hashtag is the exact keyword that governs the topic of the post you are posting. Its meaning is that it contains a hyperlink. It sends the user to all thematic posts, united by the given hashtag.
The designation feature of this keyword is its spelling with a sharp (#) in front of the rest of the letters. Also, do not forget that there are no spaces in the hashtag - all words are written together.
History of creation
The term was first coined by Chris Messina in 2007 on the Twitter microblogging community. At first, such designations did not receive recognition, but after three years, many have already actively used popular hashtags to promote their accounts.
In fact, this is a new form of navigation that allows you to find users with posts on topics similar to any post. Due to the strangeness and incomprehensibility, many still do not use them.
This is partly due to the fact that users don't know how to make a hashtag. And they take strange entries at the end of the post for system designations. However, some, on the contrary, translate half of their message into hashtags, believing that it is fashionable.
Why use hashtags?
How to create a hashtag?
Let's continue our acquaintance with the concept of "hashtag". What is it, we figured it out. If there is a need to use it, you need to be able to build this mark. So, in any social network, it is registered the same way, be it the hashtag "VKontakte", "Twitter", "Instagram" or elsewhere.
Hashtag rules:
- First, it always starts with a sharp, denoted #. Such a symbol was used extremely rarely, therefore it was he who became the designated "key". After writing it, the system will automatically perceive the inscription as a hashtag.
- Spaces are not put in it, otherwise it is broken and only the part between the # and the space is read.
- It is allowed to use Russian and English lowercase and
Now you know how the hashtag is built.
Popularity
Many, when they first see a hashtag, what it is, do not even think about it. The majority of users consider it to summarize the essence of any message. They are partly right, but still they do not fully understand the meaning of the hashtag. However, this did not prevent him from gaining some popularity. If you look at it, non-professionals do not need hashtags, because people themselves are able to find what they are interested in, without using any additional tools.
Of course, the hashtag entry looks unusual and beautiful, and therefore is used by many users as a "decoration" of the message because of the desire to demonstrate their advancement in the field of Internet communications. But by doing so, they help SMM specialists in their work, without even knowing it.
Conclusion
We got acquainted with the concept of "hashtag". It's really easy to figure out what it is, just as it is simple to use it in messages. But applying this label wisely is quite difficult. You need to be able to analyze popular news on social networks and respond to them in a timely manner in order to successfully promote your account and make it better known. Of course, this tool is convenient for promotion specialists, and the ability to use it correctly determines success in business. For an ordinary user, it is enough to know what a hashtag is and use it wisely. This optimization tool can be a good helper in finding like-minded people. But do not forget that using it thoughtlessly will only make it difficult for others to work, and it will not bring you any benefit.
Every Internet user comes across the concept of a hashtag, especially for fans of social networks. But not everyone wondered what a hashtag is and what is it for, in general?
If you literally translate the term from in English, you get hash - hash (symbol) and tag - label. Thus, the merging of two words gives a new concept, which some refer to as a "distribution label".
The essence of the term
What is a hashtag Today? This concept means a combination of the # symbol with any word or a combination of several words, written without a space or with an underscore. For example, # countryIT or # IT_country.
In social networks, such a combination is automatically transformed into an internal link, thus making it possible to divide posts and photos into categories corresponding to specific tags. In the future, this makes it easier for other users to find images or publications related to a specific topic.
In order for others to have the opportunity to find a post, it must be marked with a hashtag. Otherwise, the publication will remain the property of only you and your friends. It is not necessary to choose only one tag, there can be several hashtags, but you should not get carried away, otherwise it may be regarded as spam.
How to use it
Most often, hashtags are used to promote a brand or trademark. Thus, the label can be designated as a tool for the work of marketers and webmasters. Or other SMM specialists. It doesn't matter what exactly needs to be promoted: a product, event, service or something else, you can make anything public using a hashtag.
With the help of dividing marks, it is possible to combine information from different sources that correspond to one characteristic. Thanks to the tags, the user of the network will not have to spend a long time in search of information on a given topic, using a hashtag, you can get a selection of all available materials, sorted by popularity or publication date.
This is not difficult. It is enough to define the topic of the publication in one or two words and put a grid in front of them. 
There are some rules to follow.
- A hashtag can be written in both Russian and English letters, while one hashtag can contain letters of two alphabets. This approach is relevant only for the Russian-speaking segment of the network; in the English-speaking network, such tags will be more than useless.
- When writing a label, you cannot use punctuation marks and other characters, except for the underscore, which is allowed to separate words.
- The hashtag begins strictly with the # sign, followed by the category text without spaces. Several words of one label are not separated by a space, for this only the "_" sign is allowed, and you should not confuse it with a simple hyphen, this is exactly the underscore. For example, people do not fully understand, can be written as follows # IT country, in this case the publication will be displayed as a result of a search for the "country" tag, and IT will be dropped from it.
- Two hashtags following each other must be separated by a space. For example, #country #IT is two different labels, and #countryIT is one, since there is no space and no extra pound sign.
In order for a hashtag to become trending, it is necessary that as many people as possible support it. Now the following tags are relevant on the Internet:
- # follow4follow;
- #the photo;
- #the beauty;
- #life is Beautiful.
It can take a long time to list popular tags, anyone who understands, will be able to select the desired category for its publication.
If tags are used specifically for online promotion, then it is worth spending time and assigning a thematic hashtag to the publication. Only in this case will he bring the desired result. Tags that are not related to the content will not have the desired effect.
What is a hashtag on social media
For the first time learned by users of social networks. It was there that the widespread use of tags began to make it easier to find publications related to a specific topic. The first social. the network that implemented it was Twitter, although the tag was invented much earlier and was used in IRC. Today, the hashtag is most associated with Instagram, but is actually used everywhere.
Instagram is the natural medium for hashtags. Within this network, their use is not only fully justified, but also desirable. They fully ensure the interaction of users of this network. 
- They allow you to get followers and likes, and it's completely free.
- Bloggers have the opportunity to attract the attention of larger colleagues or brands and get a chance to be published in their public, for this it is worth putting their hashtag.
- A unique hashtag promotes a specific brand.
- Provides navigation in an account with a large number of publications, allows you to divide them into thematic categories.
- Allows you to track information on promotions, contests and other events.
- With the right approach, they allow you to organize sales, just ask those who want to put the appropriate hashtag and track potential buyers using it.
This is not a complete list of possibilities and directions of use.hashtags on Instagram. If you choose the right tags and put no more than 30 hashtags under the post, then you can make sure that these tags can work wonders within a particular network.
Twitter
It is almost impossible to get the attention of subscribers and other users in this network without using a hashtag. But it's worth remembering that the tags must be relevant and do not use too popular hashtags. In this case, there is a great risk of getting lost in the extensive search result, which is updated every second.
On Facebook, hashtags were taken with a bang. Users began to actively use tags to segment their posts, and SEOs began to develop theories about the optimal number of hashtags for maximum results.
Facebook invites users to do more than just click on a link to get search results. You can also enter facebook.com/hashtag/countryIT in the address bar and get the same result. 
For the best result, if you need to show the publication to the maximum number of people, you should assign the posts several hashtags corresponding to the topic.
In contact with
Users also know... Resource rules allow you to insert up to 5 relevant tags in each publication so that users can find it. Acceptable and more, but in this case there is a risk of being regarded as a spammer.
VKontakte allows you to carry out not only a large-scale search using a hashtag, but also within a specific community or profile. To do this, add the @ sign and the address of the group or profile to the tag.
What is a hashtag know in
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